A custom analysis of your building company

Pinpoint where your company is losing money, and what to fix first

Get a personalized report that scores your building company across 11 critical areas and returns a priority list of action items to improve its operational performance, profitability and long-term value, by completing this year's State of Residential Construction Industry (SORCI) research.

15 minutes 6 years of data USD$1,500 valuation included

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Takes about 15 minutes. Your data is protected.

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What you'll get

4 Things Included In Your Custom Report

A score across 11 critical areas

Your company is measured against builder-reported results and industry benchmarks from over six years of data collection.

A priority list of what to fix first

The report ranks where you are losing the most money and names the lever to pull first, so you can change something in the next 90 days.

A personalized step-by-step plan

A plan built from your own numbers, laying out the sequence of changes that grow your company's long-term value.

A market valuation of your business (normally valued at USD$1,500)

A market valuation of your building company as it stands today, produced by a model built from over a decade of coaching residential building companies.

See a sample report ↗

Scored across Business Profile Sales Marketing Advertising Projects Team Technology Planning Financials (Basics) Financials (Advanced) Business Owner

How it works

Three steps, fifteen minutes

Answer the research questions

Complete the questions on your sales, marketing, financials and operations. It takes about 15 minutes.

Your company is scored and valued

Your answers are run against the benchmark and valuation model, alongside data from thousands of other builders.

Your report lands in your inbox

You receive your personalized analysis by email, including your score across 11 areas, your priority action list, and your market valuation.

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The model behind your report

11 AREAS SCORED + CURRENT MARKET VALUE + ACTION PLAN = YOUR CUSTOM REPORT

We generate your custom report using a model built from more than a decade of coaching residential building companies, combined with the answers of 8,462 builders who have completed the State of Residential Construction Industry (SORCI) research over six years. That model scores your business across 11 core areas, calculates its current market value, and builds an action plan to lift both the scores and the value. The dollar figure included in your report is the market valuation.

The model places your business on one of the three levels below, and that decides what the valuation is built from. The balance sheet at Level 1, profit plus what you draw out at Level 2, and net profit at Level 3. Your scores across the 11 core areas of the business then decide where you sit inside that level and how high the multiplier is. That is how the report shows you which parts of your business are adding value and which parts are costing you.

Level 1

Assets Balance sheet

Equity

What the business is worth on its balance sheet, applied when its assets are worth more than its earnings.

Level 2

2.8× Multiplier ceiling

Seller's discretionary earnings

Profit plus what the owner draws out, capped because the business still depends on the owner.

Level 3 · highest

4.9× Multiplier ceiling

Profit-based

Net profit alone. Requires $10M revenue ($7M remodeling), non-owner leaders across sales and marketing, construction, and finance and HR, and a 90-day continuity runway.

As a final check, your result is set against the BMI Mergers dataset of US residential construction transactions, so your valuation sits inside real market evidence.

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FAQ

Questions builders ask

What is SORCI?

The State of Residential Construction Industry (SORCI) research is the largest research for custom home builders. It is commissioned by the Association of Professional Builders (APB) for the purposes of gathering data from residential builders across the United States, Australia, Canada and New Zealand to present industry insights and emerging trends in the annual SORCI Report.

Who is SORCI for?

SORCI is built for owners and directors of custom home building companies, and for remodeling and renovation specialists running the same kind of business. The benchmarks are calibrated to that business model specifically, not general contracting or solo operations.

What is APB?

The Association of Professional Builders (APB) is a business coaching organization for residential building company owners and large remodelers. For over a decade, its mission has been to improve the building industry for both builders and consumers, shaping how professional building companies are run.

Is this worth my time?

Completing this analysis gets you a market valuation of your company normally priced at USD$1,500, your score across 11 areas of your business, and a priority list of what to fix first.

I've completed SORCI before. What's different this year?

In previous years, your answers helped build the industry benchmark other builders use. This year, for the first time, those same answers come back to you as well, as a personalized analysis of your own company, complete with a market valuation and a priority list of what to fix first.

What can I do with my results?

Your report gives you a priority list naming exactly what to fix first, so you know where to start. From there, your personalized step-by-step plan lays out the sequence of changes that grow your company's value, and your market valuation gives you a number to track as you make them.

Closes November 10, 2026

The research window closes November 10, 2026

Complete it before then to receive your personalized analysis, priority action list and market valuation.

Start My Analysis See a sample report ↗